IMUZAK’s CES 2022 Exhibit to Showcase Driver Warnings that ‘Pop Up’ from Steering Wheel


Tiny device embedded in steering wheel can make any messages appear in mid-air.


LAS VEGAS (Dec. 29, 2021) – At CES® 2021, IMUZAK, a Japanese nanotech startup, will unveil its 3D free-floating display system that enables driver warnings to “pop up” in mid-air from the steering wheel. The system comes in the form of a 2.8-inch monitor, embedded in the steering wheel, and can send out any messages. Making this possible is IMUZAK’s proprietary microlens that can be placed directly in front of a source image to create a compact imaging system for tighter space – a feature that makes IMUZAK’s system unique compared to all conventional ones that require bulkier setups and more space.

The company will demonstrate the system in real-time online upon request, as it’s exhibiting digitally only during CES 2022.

IMUZAK’s microlens also lets source images through with a 98 percent clarity — compared to as low as 10 percent with some brands — resulting in exceptionally bright, high-resolution images with wide-angle viewing. The technology can be applied to create an “air-floating” car dashboard, as well, to make a good portion of the physical dashboard space available for other purposes.

“The superb performance of our microlens is the direct result of IMUZAK’s patented nano- coating technologies. We’ve already successfully created a floating display for ATM machines, as well as an ‘air-floating’ speaker,” IMUZAK CEO Kazumi Sawamura said. “IMUZAK’s display technology has a wide range of potential applications, and the sky is the limit. We cannot wait to demonstrate our capabilities at CES 2022.”

IMUZAK’s Exhibit Online: Jan. 5-8

(Was originally scheduled to exhibit at J-Startup Pavilion in Eureka Park)

About IMUZAK Inc.

IMUZAK Inc. is a Yamagata, Japan-based nanotech startup with a mission to make the impossible possible with the power of innovation. The company uses its expertise in optical design, nanotechnology and molding, as well as its deep appreciation of nature (e.g., applying an understanding of the structure of the moth’s eye in developing a method to process curved surfaces of anti-reflective structures) to provide cutting-edge solutions.

About CES

CES is one of the world’s largest technology trade shows that takes place annually in Las Vegas. CES 2021 made history by bringing together more than 2,000 companies, including 700 startups online – a scale of participation unheard of for all-digital events. CES will return to Las Vegas in 2022 while also holding digital exhibitions. At CES 2020 held prior to the new coronavirus pandemic, 4,600 companies showcased 20,000 new products and services.


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