NEW YORK (April 9, 2025) – Double P Record’s CEO Peso Pluma and Double P artists Tito Double P and Jasiel Nuñez took the festival scene by storm this past weekend at two of the biggest music festivals of the year. Bésame Mucho Music Festival, which took place in Austin, TX on Saturday, April 5, featured headliner and global icon Peso Pluma and hottest newcomers Tito Double P and Jasiel Nuñez. Captivating audiences with their high-energy sets on the Norteño Stage, the trio delivered unforgettable performances filled with fan-favorite hits.

Meanwhile at Tecate Pa’l Norte Music Festival in Monterrey, Nuevo León, Mexico on Friday, April 4 and Sunday, April 6, Tito Double P and Jasiel Nuñez dominated the Oasis Stage, creating an electric atmosphere that showcased the unstoppable force of Double P Records on both sides of the border.

International superstar and Bésame Mucho headliner Peso Pluma electrified the crowd with an unforgettable set, reaffirming why he remains one of the most prominent artists in the genre. Performing a mix of songs from his most recent album ÉXODO, his GRAMMY-award winning album GÉNESIS, and more, Peso Pluma commanded the stage with his one of a kind signature energy and magnetic presence, igniting the crowd and keeping the momentum high throughout his performance. The king of música Mexicana delivered his unique festival set inclusive of his chart-topping live band, his epic squad of dancers, and words by iconic moderator Morgan Freeman.

Double P artist Jasiel Nuñez kickstarted his sets playing songs off of his sophomore album, LA ODISEA. Jasiel’s stage presence was magnetic when he stepped onto the stage, grabbing the audience’s attention with his authentic energy and smooth delivery. His style, which blends modern influences with the genre’s traditional roots and contemporary sounds, created a lively concert atmosphere that resonated with Bésame Mucho and Pa’l Norte festival-goers. Songs like “EN MI MUNDO” and “BIPOLAR” had the audience singing each lyric, bringing a perfect mix of emotional depth, showcasing Jasiel’s versatility as a performer.

Tito Double P delivered unparalleled sets with his commanding voice. Singing songs from his chart-topping freshman album, INCÓMODO, the crowd’s excitement reached a fever pitch as soon as the first notes of “NADIE” echoed across the stage. Tito’s stage presence was equally as powerful as his vocals; the emotional depth of his songs had each audience thoroughly captivated by his emotions, singing along to every single track.

Double P Record’s artists rose to new heights, delivering multiple powerful performances, further solidifying the label’s global influence and roster of unmatched Mexican talent who continue to catapult música Mexicana all across the globe.