Experience hotly anticipated demos, watch panels, and more this Labor Day Weekend
SEATTLE – May 30, 2024 – The first exhibitors and guests for PAX West 2024, the West Coast’s most-attended gaming event, have been unveiled alongside today’s launch of badges sales at 12 pm PDT. ReedPop and Penny Arcade will welcome fans at the Seattle Convention Center this Labor Day Weekend from Friday, Aug. 30, through Monday, Sept. 2, 2024, for PAX’s 20th anniversary.
The expo floor will feature some of gaming’s biggest names, including Capcom, The Pokémon Company, Larian Studios, Innersloth, Atari, and long-time PAX fan favorites The Behemoth. More companies packing the expo hall, including some of gaming’s most popular publishers to small indie creators with the next big breakout hit, will be announced in the coming months.
PAX West’s main stage will feature programming from Magic the Gathering along with appearances from FINAL FANTASY VII REMAKE voice actors Briana White (Aerith), Britt Baron (Tifa), and Suzie Yeung (Yuffie). Enter John Robertson’s The Dark Room, the comedic live-action video game experience, making its PAX West debut.
Celebrate 20 years of PAX in the place where it all started, with programming including birthday panels and exclusive giveaways. The schedule includes a 20th Anniversary Concert featuring the Triforce Quartet, OneUps, and other guests to be announced in the near future, with a full event schedule arriving in the coming weeks.
Catch four days of a wide variety of live competitive gaming, including the humorous Stream Stars competition that kicks off PAX Arena’s schedule packed with live esports with cash prizes. Witness one of PAX’s oldest traditions, the Omegathon, where 16 attendees battle it out in a variety of games, including the grand finals’ mystery game.
“We’re celebrating the 20th Anniversary of PAX all year, but this is where the show started,” said Jerry Holkins, co-founder of PAX, Penny Arcade, and Child’s Play. “Whether you found the show when it was PAX West, PAX Prime, or just PAX, we’re looking forward to celebrating with you.”
PAX West badges go on sale today at 12 pm PDT for $250 for a 4-day badge, or $66 for single-day badges for Friday, Saturday, Sunday, or Monday. Additionally, pick up single day badge bundles at a reduced rate until Thursday, June 20, or while inventory lasts, with three badges for $186, four badges for $238, and six badges for $337.
Media and content creators interested in covering the event can apply for badges here. The content submission form for panels and workshops close Monday, June 3, at 6am PDT.
For travel info, event schedules, FAQs, and more, check out the PAX West website, and follow PAX on Twitter, Facebook, Twitch, YouTube, and Instagram.
About PAX
PAX, or Penny Arcade Expo, is a festival for gamers to celebrate gaming culture. First held in Seattle in 2004, PAX has nearly doubled in size each successive year, with PAX Prime 2014 selling out of tickets in a matter of minutes. Connecting the world’s leading game publishers with their most avid and influential fans, PAX expanded with a second show in Boston in 2010, and a third in San Antonio in 2015, making it the three largest gaming shows in North America. The first international PAX was held in Melbourne, Australia in 2013. In 2017, Penny Arcade established PAX Unplugged, its first tabletop-focused show, held in Philadelphia.
About ReedPop
ReedPop is a boutique group within RX – one of the world’s leading event organizers. Launched in 2006, the group has become the number one producer of pop culture events globally and a full-service digital content provider and media company. Delivering once-in-a-lifetime fan experiences curated specifically for localized audiences, ReedPop currently features events in North America, Europe and Asia, including New York Comic Con (NYCC), Chicago Comic & Entertainment Expo (C2E2), PAX West, East, and Unplugged, Emerald City Comic Con (ECCC), Star Wars Celebration, MCM Comic Con, Eurogamer Expo (EGX), MagicCon, and more. In addition to organizing and managing events, ReedPop owns and operates the pop culture news site, Popverse, which is the exclusive home for livestreams from all of ReedPop’s major comic cons. The staff at ReedPop are a fan-based group of professionals uniquely qualified to build and serve the communities with whom they share a common passion.
About Penny Arcade
Penny Arcade has been the world’s most popular webcomic for over 20 years, with over 3.5 million readers. Started in 1998 in the living room of Mike Krahulik & Jerry Holkins, it has grown into a media empire encompassing multiple beloved properties such as Lookouts, Automata, and beloved D&D live-play series Acquisitions Incorporated. Penny Arcade was responsible for the creation of Child’s Play, a gaming charity that has raised over $45 million dollars for children across the world. They are also the founders of PAX, the number one consumer gaming festival in North America, with hundreds of thousands of loyal visitors every year.
